If you spend a lot of time reading about cars on the internet, as we do, you’ve probably noticed a slew of overwhelmingly positive publicity about the Audi Concept C EV Prototype. This happens whenever automakers come up with something truly innovative and earth-shaking. Right now, our information about the Audi Concept C is sparse. […]
Along with brands such as Mitsubishi, Toyota, and Ford, the Subaru name has long been synonymous with rally racing. First popularized in Europe, this unique form of point-to-point racing requires vehicles that work equally well on paved, dirt, and even snowy surfaces. It was a natural fit for Subaru, and with numerous championships and wins, […]
By some estimates, nearly 99% of concept cars never evolve into full production models. But they still serve an important purpose in the design, development, and marketing process. A concept car allows an automaker to test new technology, generate buzz, and gauge the market’s interest in forthcoming products. That’s especially true of the new N […]
When a car brand collaborates with a non-car brand, it’s about more than just swapping iconic logos. It’s about capturing a specific lifestyle through a cohesive combination. From the rugged appeal of a military-style SUV to a refined cabin-on-wheels perfect for the wilderness of New England, car collaborations have become a successful corner of automotive […]
