In a time when hybrid vehicles are taking the world by storm, and even great big semi-trucks are making the transition to electric motors, it may come as a surprise that diesel trucks are also increasing in popularity. Across America, drivers are making diesel truck purchases, and some of the most popular models can be found at your local Ram diesel truck dealer. So what is it about the diesel truck that continues to draw in buyers, even when hybrid and electric vehicles are labeled as being the most eco-friendly and fuel-efficient options on the market today?
When someone is considering a diesel engine for their next truck, it is usually due to a few reasons. As a general rule, diesel engines tend to be longer-lasting, achieve higher torque, are more fuel-efficient, and are better at towing than a same-sized gasoline engine. With the legendary Cummins diesel engine, Ram diesel trucks exemplify all of these attributes.
Like I said before, diesel-powered vehicles are increasing in popularity, and the Ram truck is no exception to this rule. In fact, Ram has a diesel option for each and every truck in its lineup. Ram pickups have some of the most loyal customers in the world, and if you have not looked at the Ram lineup recently, you definitely should because there are likely to be some surprises that will bring a smile to your face when you do.
What Can a Ram Diesel Truck Offer You?
Pickup trucks, particularly those in the half-ton category, have become more and more of a commuter-type vehicle and family excursion vehicle instead of just a straight work truck. People who use their trucks to play and commute need a fuel-efficient truck that can still tow a camper or a toy hauler trailer with ATVs and more.
While not so long ago, you might have needed a heavy-duty truck to pull a family-sized camper trailer or a large boat, today, a diesel half-ton truck can accomplish those tasks. The Ram 1500 with the 3.0L EcoDiesel V6 provides a fabulous balance of driver and passenger comfort with budget-friendly fuel efficiency – all while giving drivers plenty of towing power. Nowadays, the 3.0L EcoDiesel will give you 22 MPG city and 32 MPG highway. Fuel efficiency and up to 12,560 lbs of towing capacity – what more could you want? A compact car could give you better MPG, but I know it will not be towing over 6 tons of family fun behind it while doing it.
The 2021 Ram 1500 with the 3.0L EcoDiesel V6 is built to be comfortable for everyone inside with available class-exclusive rear reclining seats and best-in-class rear legroom. This means that taking your family out to the lake for some boating and fishing doesn’t have to be a cramped, uncomfortable trip. There is no need to ‘stuff’ your kids and all their gear in the back seat with the 2021 Ram 1500 – with all the available space, they will enjoy the ride as much as you will up front. With a Ram, every car ride will be comfortable for everyone.
Remember the whole ‘diesel engines last longer‘ we mentioned at the beginning? Well, that’s not just hearsay, and many diesel manufacturers, including Ram, back that claim up with an extended warranty for their diesel models. Ram will give you 40,000 miles more on powertrain warranty with their diesel engines than any of their gas engines. This means you get a full 100,000 miles of warranty with any Ram diesel engine truck. Those who drive vehicles till they drop will have a longer-lasting truck, while those who upgrade trucks every few years will benefit from a greater resale value for when the time comes. Both of these scenarios result in a win for every type of diesel owner.
Diesel Ram or Ironman?
Now that the kids are settled let’s talk about your ride. The 2021 Ram 1500 is like an Ironman suit on wheels. This technologically-advanced pickup truck has a heads-up display, which gives the driver convenient access to all the most important vehicle information without taking their eyes off the road. An available rearview mirror camera gives the driver a complete view of the road behind, even if the kids’ gear is stuffed in the rear window space. The optional 12-inch central touchscreen includes Uconnect and navigation assistance, and there is an available Harman Kardon 900-watt premium audio system that lets you turn up the volume while you’re cruising down the road. I guess being a super parent really is possible.
Just like Ironman, diesel drivers expect their equipment to be tough, rugged, and hard-working – not just fun. Any hybrid or electric car can include some fancy audio and entertainment systems, and even some top-notch camera options, but I bet your neighbor’s cute little hybrid can’t double as a workhorse on wheels. And with over 1000 miles of highway range on a single tank, a Ram 1500 will even find itself stopping for fuel less often than that little Prius.
Ironman might not have been a family man, and not every diesel owner is a family man either. Diesel trucks make great vehicles for towing around boats, camper trailers, and more, but that’s not all they can handle. When you get the right setup, such as the Ram 3500, for example, a diesel truck can tow more than 37,000 lbs of weight, which might just cover absolutely anything you could ever even dream of needing to tow. The larger Ram models also offer an even larger four-door Mega Cab that provides more rear-seat room than many SUVs.
While hybrid and electric vehicles are great for saving money on gas and zipping around town, only a diesel pickup can really prove its worth and get the job done. Hybrid vehicles may be new and flashy, but the diesel trucks are what drivers keep turning to when the going gets tough. The power and efficiency of diesel are why millions of truck owners all over the world are able to accomplish all of the work they need to accomplish to provide their families with rich and fulfilling lifestyles.
What Adventure Will You Go On Next?
Whether you are a rancher, a construction worker, or merely a parent who wants to provide your kids with a life filled with adventures, there’s a Ram diesel truck for you. Today’s diesel trucks are more eco-friendly than they have ever been before, so don’t let your hybrid-owing neighbor guilt you for indulging in your diesel truck whims. Diesel trucks even better fuel economy than many of the gasoline truck, minivan, and SUV models out on the roads, all with the top-of-the-line towing and hauling functionalities and safety features that only a hard-working truck owner would demand. So next time you are in the market for a new vehicle, take the time to ask yourself, ‘what can’t a diesel truck do for me?’ Because short of slipping into a teeny tiny compact car parking spot, there is not much a diesel truck can’t do for you.